Author: Roisin Floyd
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AI Search Optimization for Scientific Brands
Introduction to AI Search Optimization Scientists are using AI to research lab instruments and equipment before they get to your website. Are you showing up in ChatGPT? We asked two experts about how scientific brands can improve their AI Search Optimization to make sure they’re visible to LLMs. What do we call this shift? Is…
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Ultimate Guide to Cold Outreach for Science Sales
Cold outreach for science sales teams remains incredibly valuable. It’s the process (or, in our opinion, the art form) of contacting prospects who have no prior or recent interaction with your company, with the end goal being opens, replies, meetings, and ultimately sales. But let’s not sugarcoat it – it’s hard work. Cold outreach isn’t…
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SciLeads announces 60 new remote jobs
Belfast, United Kingdom, February 2026 SciLeads, a leading provider of market-intelligence solutions for the global life sciences sector, has reported a year of strong performance marked by team growth and multiple industry recognitions. The momentum of 2025 sets SciLeads up for major growth as it approaches its 10-year anniversary in 2026, including plans to create…
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How to get the best ROI from scientific tradeshows
Scientific tradeshows are one of the most powerful ways for science sales and marketing teams to find customers – but only when they’re chosen and executed well. From deciding which events are worth attending to planning your outreach, success depends on far more than having a booth and showing up. In this guide we’ll…